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Client Management Software (CMS) is Oncontact Software's
customer relationship management (CRM) system for mid-market companies. CMS houses
all the critical business information an organization needs to know its customers
and develop effective sales, marketing and customer service strategies. CMS provides
the entire team with a complete view of every customer and prospect and lets team
members manage accounts and communicate efficiently. CMS ultimately empowers an
organization to build stronger, more profitable relationships with customers and
prospects.
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The system can be run in a Windows and/or Web environment.
That means that whether employees are in the office or on the road, they're always
in touch with the most up-to-date data and the most effective communication tools.
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Sales
CMS Sales gives your sales professionals, from associate to executive level, the
tools they need to effectively manage prospects and customers. CMS Sales provides
a detailed snapshot of the complete customer and prospect relationship, including
account history and organizational hierarchy. CMS Sales contains a complete history
of interactions with customers and prospects on an individual or company-wide level.
The CMS interface is completely customizable, which allows users to decide how they
want to manage their customer and prospect relationships.
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Marketing
Stretching the marketing budget is no small task, but CMS can help. CMS Marketing
allows you to create, execute, manage and track effective marketing campaigns that
maximize your marketing dollars. With CMS Marketing, you can:
- Run extensive queries to mine the exact customer and prospect data you need.
- Use query results to execute blast email, broadcast fax and direct mail campaigns.
- Manage lead sources, areas of interest and campaigns associated with specific prospects
and customers.
- Identify which marketing efforts are boosting business and which ones aren’t paying
off.
- Import external data into CMS Marketing to extend the market penetration of your
campaigns.
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Customer Service
The key to outstanding customer service is fast, accurate answers. CMS makes outstanding
customer service a reality by delivering a full-scale customer service and help
desk management system that enables users to track customer service inquiries, incidents
and problems. This process creates a knowledge base that support professionals can
access in an instant. With instant access to the knowledge base, the support team
can provide fast resolution for new incidents and problems — no matter how complex
they might be.
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